The new Move Update standard will have a great impact on many organizations. First class mailers will experience increases in frequency of Move Update compliance; and for Standard Mail® mailers, who to date have not incorporated a Move Update solution into their address quality processes, this means even further impact.

New Move Update Facts:

• New standard effective as of Nov. 23, 2008.
• Mailers must use addresses that were updated within 95 days prior to mailing date.
• Includes all Standard Mail®, automation-rate and presort rate First-Class Mail®.

Regardless of the Move Update solution used, the mailer's signature on the postage statement certifies that the mailing complies with all relevant standards, including the Move Update. (See form PS6014 Certification of Move Update Compliance available on http://ribbs.usps.gov/). If the mailing does not meet compliance, large penalties and loss of postal discounts may be the result.

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